Yes, it has been a while. All my promises of weekly updates have been broken, but I swear it’s not my fault! I have been immersed in helping my dear husband go through an intense rebranding of his public speaking image. It’s been an excellent exercise to say the least and I have learned a ton about marketing, social media and branding. Soon, I shall be applying all this newly learned information to my photography brand. Big changes coming! With that, I would be remiss not to thank Kevin Swan, a local wedding photographer and a marketing/advertising whiz. If not for his patient exposition of the ins and outs of successful brand creation and marketing at our local Pictage Users Group (PUG), I would be completely oblivious to The 22 Immutable Laws of Marketing. A sad oversight indeed!
But anyway, onto the pretty pictures you’ve stopped by to see, because surely you’re not here for my wit.
With reports of skyrocketing unemployment rates pouring in over every news delivery service you could find, Nikki thought we might at least make the tough times easier on the eye. Our lovely Amy is looking sharp and ready to tackle any job, but no one wants to hire her, the poor thing.
Of course realistically speaking, our sad girl had other reasons to be down, like the fact that it was only 45 degrees outside that day and she was freezing her li’l, size zero, booty off. She was a trooper though and made the whole thing look completely effortless.
Huge kudos to my team of experts: Art Director, Nikki Sutton, who brought the desk, the chair AND the briefcase, make-up artist Beth Jerrels of Champagne and Lipstick who first made Amy look really beautiful and then made her all…runny and Berny Martin of Catou Couture who let us use his great clothes. lol! Last, but not least a big thank you to my wonderful father, Vladimir Osherov for his assistance with lighting.
On a side note, Lafayette Square Mall “security” gets big, fat FAIL for kicking us out of their already deserted parking lot in the middle of the shoot. Nothing worse than having to deal with a self-important mall cop who thinks he’s all that just ‘cos he has a uniform and a badge. sheesh!
Anyway, enjoy!

by polina
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